Internet Marketing Resources

Coldwell Banker is supported by a dynamic marketing team that equips its sales professionals with the marketing tools and resources for that competitive edge needed in today’s real estate market.

Internet Marketing Support

Dedicated staff members are available to help our agents maximize the technology that is available to them. They provide one-one-one consultations, video and webinar tutorials, office workshops and tech tips. The staff offers:

•      Dedicated staff members to help our agents maximize the technology that is available to them
•      Database set up and management assistance
•      Internet Marketing set up, administration and distribution
•      Social media classes, webinars, consultations and one-on-one advice
•      Video editing and distribution
•      Website and Online profile enhancement

Search Engine Exposure

According to the National Association of Realtors, over 90% of all real estate searches begin on the Internet and that number is growing. Our comprehensive Internet Marketing Strategy includes the purchase of "key search terms" and a best-in-class online listing distribution network that puts your listing in front of the largest group of potential buyers locally, regionally, nationally and internationally.

LeadRouter

LeadRouter is our proprietary online rapid response system that arms our sales associates with a compelling tool that ensures every potential response. The system immediately notifies a sales associate of online inquiries via their mobile phone, allowing them to follow up with potential buyers within minutes.

ProRealtour

Our newest tool, ProRealtour, allows you to take your own photos and use them to create professional, branded virtual tours. These virtual tours publish to Realtor.com and over 150 other websites such as Move.com and MSN.com. Virtual tours and listing information are accessible by consumers with mobile devices through a unique URL created for each tour. Use our custom sign riders with the unique URL printed on it for curb-side marketing.

CBLink.com

CBLink.com

Our high-tech local intranet is your one-stop destination for nearly everything you need to complete transactions and run your business, including:

  • Marketing tools
  • Professional development resources
  • Sales paperwork and Zip Forms
  • News and updates
  • Special event information
  • and much, much more.

CBWorks.ColdwellBanker.com

CBWorks.ColdwellBanker.com

CBWorks is the intranet site and gateway to the national intranet of Coldwell Banker. Accessible only to Coldwell Banker sales associates, it's your portal to Coldwell Banker tools and systems to help your business. In CBWorks you will find:

  • Marketing templates
  • Live online classes
  • Prospecting tools
  • Commercial resources
  • Concierge services